Avoid These Mistakes When Using AI

3 things to look out for when using AI for content creation

If you haven’t heard about AI yet, where have you been?!

AI is a powerful tool that automatically creates copy for you based on the criteria you give it. For example, you want a 500 word essay on what would happen if an Octopus rented a house in Cuba? You’ve got it with the click of a button.

Howwwwever, if you’re using AI to give you a helping hand with your content creation PLEASE don’t make any of these three mistakes:

Don't Overdo It

Just because AI can provide you with a 500-word essay, doesn’t mean you need to write the old testament for every caption. Keep it relevant, informative and concise!

Get Your Spelling Right

If you’re based in the UK, you better make sure your spelling is correct. Using American spelling (e.g. color instead of colour) will confuse your audience and could also make you look unprofessional.

Add Your Branding

Don’t forget to add your unique flair. Although AI can create incredible combinations (so even you and your closest competitor won't turn up to the party in the same dress) you still need to make sure it’s representing your specific business’s products, service and tone of voice.

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If you want to learn more about how you can use AI for your business, or if you're looking for someone to take pesky digital marketing jobs such as content creation off your plate completely, book a free, no-obligation consultation with us today to see how we can help you.